Real Estate Property Listing Management

Accurate and updated property data creation powered by automation ensuring visibility.

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Real Estate Property Listing Management

Real estate listing management done in-house can create a constant credibility risk stemming from inaccurate property listing updates when accessing raw data sources like unfiltered MLS feeds. HitechDigital’s real estate listing management services provide a single solution for 100% real estate data integrity to save you from inconsistent or incomplete data that can put your listings at risk.

Our property listing management services use a human controlled automated system that eliminates inconsistencies in formatting and other listing data errors. We use ETL pipelines and API integration to manage the entire data lifecycle. This starts with property data collection, validation, verification, enrichment and standardization for visual content management and full Real Estate Listing Optimization. We then handle all compliance verification, multi-platform synchronization and seamless CMS/CRM integration.

Our AI-driven workflows and 300+ data experts power our operations. This infrastructure handles lead management, performance tracking and all periodic updates. We process 110K listings daily, manage a 2M+ record database at 99.5% accuracy and validate every listing with AI-assisted quality checks. We provide the technical backbone for listing accuracy and engagement to help you stop fighting data chaos and focus on closing deals.

2 M+

records aggregated from real estate listings

99.5 %

property data accuracy

110 K

real estate listings updated daily

300 +

property data professionals

Accurate data helping realtors to showcase flawless property listings.

Optimize your property listings now →

Real Estate and MLS Listing Services.

Explore our listing management services for accurate, updated listings for high visibility.

Property Data Collection and Input

We collect property data from various sources including MLS databases, public records using ETL pipelines, validate, standardize, format and upload.

  • MLS feeds
  • Agent submissions
  • Public records

Visual Content Management

We enhance your property images and videos using advanced techniques and metadata tagging that is in line with platform format leaving strong visual appeal.

  • Property photos
  • Virtual property tours
  • 3D property videos

Listing Optimization

We optimize every single aspect of listing such as descriptions, title, tags that enhances search ranking improving engagement across platform.

  • Craft compelling descriptions
  • Strategic use of keywords
  • Ensure accurate data feeds

Multi-Platform Management

Management across multiple real estate portals, websites ensuring real-time updates, bulk uploading and complete synchronization. Consistency across platforms builds credibility.

  • Consistent information
  • Broaden market reach
  • Maximize property visibility

Compliance and Verification

We ensure that every single data passes through strict verification checks and that they are in line with the laws and regulations of the region.

  • Verify listing information
  • Validate agent credentials
  • Ensure fair compliance

Performance Tracking and Analysis

Our analytical tools keep a tab on key metrics such as conversions, views, enquiries etc. giving insights that helps in building effective marketing strategies.

  • Property listing views
  • Real estate inquiries
  • Conversion rates

Lead Management and Follow-up

Well placed automated workflow and tracking tools that captures inquiries, that are further categorized and prioritized for quick address.

  • Automated responses
  • Personalized follow-up
  • Sales lead qualification

Periodic Updates and Maintenance

Platform is constantly updated, and the data stays always current through scheduling tools and automated scripts providing reliable information.

  • Refresh property information
  • Revise pricing
  • Validate data integrity

CMS or Software Integration

Seamless information flow enabled through connecting data with your CMS, CRM etc. resulting in centralized control over listings.

  • Seamless data transfer
  • Automated data update
  • Efficient listing management

Maintain clean, consistent, and optimized property listings across all real estate portals.

Update Property Details Accurately →

MLS Listing FAQs.

How do you ensure the accuracy of our database?

Accuracy is our prime concern. We ensure accuracy through a mix of automation and human intervention. Our validation and verification systems are backed by AI and supported by human insights. Cross-referencing, rule-based data validation, address checks, format matching, are some of our inbuilt verification systems in place. We ensure that no aspect of data is left unchecked whether it is address, legal verification, ownership details, transaction details or compliance data.

How do you ensure data security for MLS databases?

Our system is inbuilt with multiple layers of data security techniques that keeps your MLS databases secured all the time. Our data is encrypted to prevent any unauthorized access. Only person authorized to make edits in the data is allowed access. We have a role-based access control system in place. Then to add to the security measures we also have in place multi factor authentication where our data stays password protected with biometrics. Further regular security audits, backup, disaster recovery, intrusion detection and other many such measures keep the data absolutely secured.

What is data normalization, and why is it important for MLS?

Consistency is extremely important for any platform and especially for MLS. Data collected from multiple sources come in different formats that needs to be standardized and normalized. It is important to have complete normalization so that there are no conflicts, analytical inaccuracy or search errors. Through data normalization we ensure that the naming conventions, units, dimensions, distance, data and time format are all in the same uniform unit and consistent.

Can you integrate MLS data with other software systems?

Absolutely, we are completely equipped to integrate MLS data with any software system you desire. This enhances decision making and improves data accuracy. We use APIs, ID feeds or even ETL pipeline that helps integration with your systems.

What is the process for updating data in the MLS?

Our process is well established, and we follow it religiously so that the data update is always accurate and there are no loopholes. For your better understanding let us explain the process. We begin with data collection from various sites and then we upload in the platform. Next, we ensure the validity of the data through various automated techniques. And wherever necessary we do manual verification to ensure accuracy. Once uploaded we keep doing periodic checks to ensure data stays current all the time.

How do you handle duplicate data entries in MLS?

We use sophisticated algorithms to identify and remove duplicate entries, ensuring the MLS database remains clean and reliable. Our techniques include data matching algorithms, automated deduplication rules and unique identifier assignment. We assign a unique identity to each listing to ensure that no duplicate records are present in the database.

What is data enrichment, and how can it benefit my MLS listings?

In today’ scenario property data cannot be just limited to legal documents and dimensions. Today buyers look for more details like amenities around the location, schools, colleges, hospitals, crime rate, and much more. The MLS listings need information beyond property details. This makes the listing more informative, attractive and searchable to the buyers. We enrich MLS data by sourcing data from multiple sites and integrate them in the database.

How can we access historical data from the MLS?

Clients can access historical data through our data archival services, which store historical listing information in a searchable format. This data is invaluable for trend analysis and market research. We offer multiple options. Members or authorized representatives can ask for historical data from the dashboard or back-office tools. We also provide APIs that allow secure access to achieved data. You can even download past listing data in CSV format for internal reporting.

What are the best practices for data quality management in MLS?

Best practices include implementing strict data entry guidelines, regular data quality audits, and continuous monitoring for anomalies. Training for users in data handling and the importance of accuracy also plays a critical role.

How is AI used in MLS data management?

AI is used for various purposes, such as predictive analysis, pattern recognition and automation of routine data tasks. It helps in making data-driven decisions and improving the efficiency of data management processes.

What support do you offer for MLS data compliance issues?

We provide comprehensive support for compliance with real estate regulations and data protection laws. This includes guidance on data handling practices, regular updates on regulatory changes, and tools to ensure compliance.

Service Leadership.

Prioritizing client’s growth, fostering trust, collaboration, and leading with empowerment to achieve shared success.

Bachal Bhambhani

Bachal Bhambhani

Sr. Vice President, Sales

Bachal represents HitechDigital in North America, and helps client and our production teams collaborate effectively on projects and partnership initiatives.

Snehal Joshi

Snehal Joshi

Director, Data Solutions & BPM

Snehal, a seasoned leader, manages a large data team. He's delivered numerous projects, driving growth through process innovation for clients across industries.

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