Client Profile.
Ecommerce Portal, Chile
Industry: Online Retail
Objective.
Enhance product images for an ecommerce portal for effective marketing campaigns and create a strong brand value.
The Solution.
Optimize the quality of image by removing/replacing background, along with eliminating minute and fine details from the product photo.
Challenges.
- Removing small yet visible dirt particles and certain objects laying in the background and replacing it with solid white backdrop.
- Moreover, with some images removing foot shadows also posed a challenge.
- Light fly away removal, wherever required.
- Any apparel should be free of excess wrinkles and the sides should be smoothened.
Benefits.
- High-definition and clear images enhanced the appeal of products driving the sales.
- Color and poor lighting corrections and removal of distracting surfaces allowed the users to get a clear view of the product, thus boosting the brand.
- The images were not merged, published or distributed anywhere to ensure complete data security.
- Quick & efficient deliverables, saved time & cost of hiring additional resources.
The Solution.
- Raw images were uploaded on server, each of these images were then stored on our system with appropriate nomenclature to avoid confusions.
- A team of image editors worked dedicatedly round the clock to ensure qualitative deliverables within the decided deadline.
- We applied clipping path and image masking solutions to ensure the image has a smooth edge.
- Moreover, each photo editor was assigned a specific task, i.e. some worked dedicatedly on removing/replacing background, while others work on masking fine details like light hair, wrinkles, creases, stains, etc.
- We follow a stringent multi-layered quality check process, and renaming images was only done in case if it was required.
- Upon completion, the enhanced images were dispatched to the client, using FTP server.
Our Work Process.
Samples.
