Address

Hitech House
Near Gurukul Tower
Gurukul, Ahmedabad - 380052
Gujarat, India

Phone: +91-794-000-3000

Fax: +91-794-000-3202

Email: sales@hitechdigital.com

BPM

Professional jewelry photo editing and retouching of 50,000 images enhances online market presence for USA-based jewelry brand

Professional jewelry photo editing and retouching of 50,000 images enhances online market presence for USA-based jewelry brand Banner

Client Profile

The client from Pennsylvania provides a diverse range of jewelry including necklaces, earrings, rings, bracelets and combination sets to customers across the globe. Along with brick and mortar stores they were looking out to launch an online store as well to intensify digital presence for greater market penetration and reach.

Business Need.

In order to entice customers and enhance their shopping experience client needed high quality, clean and striking jewelry images in their digital catalogs. The low resolution, full of white noise jewelry photos required precision editing in order to make the jewelry look captivating. They partnered with Hitech for editing, retouching and enhancing jewelry images at scale within strict timelines.

Challenges.

The data aggregation and validation which included a mix of manual and automated processes invited the following challenges:

Solution.

Delivered professionally edited and retouched jewelry photos in JPEG format on an on-going basis to the client. To add brilliance to jewelry photos, our team:

Approach.

A team of jewelry photo editing experts with functional and domain experience was deployed to work in three shifts to accomplish the task within prescribed timeline.

Business Impact.

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