Client Profile.
A real estate company based in the United Kingdom hosting property listing for homes, retail buildings, offices, and farms. They offer detailed property intelligence including geographical mapping of residential and commercial properties to buyers and sellers across the UK.
Business Need.
The real estate portal provided accurate and detailed property information such as price, location, amenities and photos to its customers. The company also offered GIS boundary mapping of each property with accurate coordinates for better customer experience. To keep their database relevant, accurate, validated and updated, the client was looking for a partner to:
- Initially clear a backlog of about 5000+ parcel entries
- Support the ongoing activity of parcel data mapping from 100s of property brochures
Challenges.
The team faced project challenges such as:
- Looking up for properties on maps using zip codes as actual coordinates were not available
- Training resources to work on client’s portal for boundary mapping
- Upgrade team skills with changing software when client transitioned mid project cycle from Q-GIS to ArcGIS
Solution.
HitechDigital project team collected relevant information from brochures and located the parcel on the ArcGIS platform to draw the boundary polygons. The activity mapped around 20,000 brochures with parcel information online on the platform delivering a detailed and accurate property listing.
Approach.
- Property brochures from various agencies were shared with us by the client as input along with the property data.
- Relevant property information such as property names, address, agent or owner, zip codes etc. was extracted manually from brochures
- Once the information was extracted, the team looked for similar looking parcel on the portal and find out exact coordinates of the property
- After the location of property coordinates, teams drew polygons using polygon tool in ArcGIS platform
- Initial work was done in Q-GIS portal for which the team would upload the data and export it using one drive/FTP servers
- Once exported, the QC team at client’s end approved or asked for revisions and uploaded the data online with boundary mapping
- As the client transitioned from Q-GIS to ArcGIS, initial user training was imparted to a few team members who in turn trained the remaining members for faster TATs and maintaining quality
- Once polygons were drawn and validated for accuracy with the brochures for details like property owner name, codes, agent names, property types etc. were populated to ArcGIS portal
- The QC process involved manual validation of polygons against brochures for multiple data points
Business Impact.
Parcel mapped data for thousands of properties across UK
Accurate and detailed property parcel mapping enhanced user experience
